How can I identify and fix crawl errors?

Identifying crawl errors is a crucial step in Technical SEO. Here’s how to proceed:

  1. Detect errors:
    • Use Google Search Console: Check the “Crawl stats” or “Coverage” section for crawl errors.
    • Tools like Screaming Frog can help perform a complete website audit.
  2. Common error types and fixes:
    • 404 Errors: Set up 301 redirects for non-existent pages.
    • Server errors (5xx): Check server settings and optimize resources.
    • Robots.txt blocks: Review the file to ensure essential pages are not blocked.
    • Meta tag issues: Check for unjustified noindex or nofollow tags on important pages.