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To analyze organic performance, start by using essential tools like Google Analytics and Google Search Console. These tools provide insights on:

• Organic traffic: Check how many users reach your site through organic searches.
• Top-performing keywords: Identify the terms your website ranks for.
• CTR and SERP positions: Analyze the click-through rate and average position in search results.
• Top pages: Monitor which pages generate the most traffic. Integrating a custom SEO dashboard in Google Data Studio can help you centralize all relevant data. Review your metrics monthly to optimize your strategy.