To track and analyze organic traffic, it is essential to use dedicated SEO Analytics tools, such as Google Analytics and Google Search Console. These tools provide detailed insights into:
- The number of visitors coming to your site through organic searches.
- The keywords driving traffic.
- The most visited pages from organic traffic.
Key Steps:
- Connect your website to Google Analytics and Google Search Console to monitor performance.
- Analyze the “Acquisition” reports in Google Analytics to understand traffic sources.
- Monitor keywords in Google Search Console by checking the “Performance” section.
Using these tools helps you make informed decisions to optimize your content and improve SEO results.