What are the most important aspects of Technical SEO?
An effective Technical SEO strategy includes several key components:
- Site performance:
- Page load speed is critical. Search engines prioritize websites that load quickly.
- Core Web Vitals: Optimize metrics like LCP (Largest Contentful Paint), FID (First Input Delay), and CLS (Cumulative Layout Shift).
- Indexing and accessibility:
- Create and optimize a properly configured robots.txt file.
- Submit an updated XML sitemap to search engines.
- Mobile-first indexing:
- Ensure your site is fully optimized for mobile devices.
- Canonical URLs:
- Use canonical tags to avoid duplicate content issues.
- Site structure:
- Create a logical website structure and implement breadcrumbs for navigation.